I worked with developers to design a goal setting experience for a fitness app startup.
Graduate Project @ Pratt Center for Digital Experiences
Research
Through competitive analysis, and discussions with developers, I identified two core design goals:
❋ Adhere to Existing User Expectations
I conducted competitive analysis to see how other fitness apps designed goal setting experiences, but I also had to make sure that my designs adhered to elevate’s existing styles and expectations so users wouldn’t be confused.
❋ Single Screen
Elevate’s founders and developers told me that users expressed a desire to keep actions within a single screen, they did not want to have to click through multiple screens to complete a goal.
Approach
Create a goal setting experience that allowed users to set 8 different fitness goals within a single screen while also adhering to technical feasibility.
Impact
I created production-ready designs through effective cross-functional collaboration
❋ Designs Shipped
My work was met with approval by developers and was shipped at the end of the project.
❋ Developper Collaboration
I worked closely with developers on this project, quickly iterating based on feedback & technical feasibility.